I've heard the term "home staging," and I know that it's related to selling your home, but I have no idea what it is!
Thanks. Bill
Hi, Bill:
Very good question! Unfortunately, many consumers who are about to sell their homes, or who are in the process of selling their homes have no idea what home staging is and how it can help them.
Very simply, home staging is about de-personalizing and de-decorating your home in order to appeal to a wider audience and to sell your home faster and for more money.
As I discussed in my previous bolg entry Books, Books and More Books you most likely have a beautiful home. And you most likely have some (many, in fact) beautiful things in your home. Unfortunately, you haven't opened a retail business to sell your things. You have opened your home to the public in order to sell IT. And it is your house that you want the public to see, not your beautiful things, not your family photographs, not your large collection of books. This is what staging is all about.
In addition to de-personalizing your home, home stagers de-clutter your home as well to make it appear larger, and more inviting. In my case, as a professional organizer / home stager, I help my clients lighten their load and pack away things that they own but will not need until they move into their new home, thus making their move easier and often cheaper.
Once the home is de-cluttered and de-personalized, the interior is made more neutral by perhaps lightening the wall colors, taking away curtains and updating flooring. This, of course is all done within a client's budget.
Home staging is about turning your home into a house. A home is where you live, a house is merchandise on an often flooded market.
